Over a decade helping real estate companies grow faster, smarter, leaner.

Your Growth Partner RMP

Our goal is to maximize your marketing ROI.

We are a lean, real estate-native marketing partner that delivers qualified leads and full marketing support without the overhead, delays, or disconnect.

We bring proven systems, AI-powered execution, and a team of seasoned specialists that works like your in-house crew—only faster, and without the overhead.

Who We Help

Visionary real estate companies like yours

Brokers

We help commercial and residential brokers win more deals with consistent, high-quality leads.

Builders

From launch to sellout, we drive traffic and keep sales momentum strong.

Investors

We help you grow your portfolio, manage investor relations, and strengthen your brand.

Managers

We fill units faster, keep tenants longer, and elevate your property’s image.

What Makes Us Different

The old marketing models are broken

RMP Logo
Big Agency
In-house Hire
Freelancer
Real estate industry expertise (10+ years)
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Simple, transparent, predictable cost
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Fast turnaround and responsiveness
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Full range of marketing services
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Performance tracking + reporting
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Flexible and tailored to your specific needs
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Reliable delivery (no gaps or delays)
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Scales with your business
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Strategic guidance, not just execution
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HOW WE WORK

The future of marketing teams is lean, dynamic, and infinitely scalable.

We are a global network of over 90 vetted specialists, handpicked to match your business goals, priorities, and tech stack. We act as your in-house team but without the management headaches, training, or payroll costs.

Unlike traditional agencies or fixed in-house teams, we are not limited by a narrow skill set. Our model gives you access to the right expertise at the right time — from advanced local SEO and paid campaigns to AI-powered automations that work while you sleep.

Your core team will typically include:

  • Strategic Marketing Director
  • Paid Media Specialist
  • Graphic Designer
  • SEO & Content Strategist
  • Social Media Manager
  • Marketing Ops & Email Automation Manager
  • Others on as needed basis

One flat monthly payment. That’s it.

RMP marketing team
Our Process

Say goodbye to overhead. Say hello to action and impact.

Most agencies spend months planning before executing. We don’t. Our process is built to deliver meaningful results in the first 30 days—while setting the foundation for long-term growth.

Fast Impact Pass

1. Fast Impact Pass (Days 1–30)

We hit the ground running—identifying and executing low-complexity, high-leverage actions that create momentum fast. Think: conversion fixes, landing page cleanups, ad account audits, lead flow improvements. No waiting. No busywork.

Strategic Audit

2. Strategic Audit & Digital Blueprint (in parallel)

While quick wins are being implemented, we conduct a full audit of your digital ecosystem—marketing performance, tech stack, audience targeting, and competitive positioning. This feeds into your custom, real estate-specific strategy.

90-Day Execution Cycle

3. 90-Day Execution Cycle

We deploy the strategy in focused phases—prioritizing revenue-driving activities like paid media, SEO, site optimization, and email automation. Everything is tracked, measured, and refined as we go.

Optimization & Scale

4. Optimization & Scale

Every month, we review performance and adjust. Every quarter, we revisit the roadmap. We double down on what works and evolve with your business as new opportunities arise.

Meet the founder

I’ve spent more than a decade leading marketing for real estate brands — from builders and brokers to global companies managing multimillion-dollar portfolios. Along the way, I saw the same problem again and again: agencies too expensive and impersonal, freelancers too unpredictable, and in-house hires too costly and slow.

I started RMP to offer a better way. A model built for real estate companies that want results without the waste. With RMP, you get an on-demand marketing team that feels like your own, but without the overhead, delays, or headaches.

My goal is to give you the marketing firepower you need to grow your business, close more deals, and stay ahead in a competitive market today.

Santiago Penuela | Founder

RMP-Founder Santiago

Meet the founder

RMP-Founder Santiago

Santiago Penuela | Founder

I’ve spent more than a decade leading marketing for real estate brands — from builders and brokers to global companies managing multimillion-dollar portfolios. Along the way, I saw the same problem again and again: agencies too expensive and impersonal, freelancers too unpredictable, and in-house hires too costly and slow.

I started RMP to offer a better way. A model built for real estate companies that want results without the waste. With RMP, you get an on-demand marketing team that feels like your own, but without the overhead, delays, or headaches.

My goal is to give you the marketing firepower you need to grow your business, close more deals, and stay ahead in a competitive market today.

Experts at your service

Our dedicated team committed to your success

Eduardo Melendez

Growth Strategist | RevOps

Andres Torres

CRM | Operations Lead

Vanessa Piter

Social Media | Content Strategist

Abhishek Yadav

Creative & Design Lead

Alex Arellano

Marketing Specialist

Aminul Islam Moon

SEO Specialist | Webmaster

Lazu Mario

Digital Marketer

Proven Results

The real estate companies we’ve empowered to scale

WeWork

Drove 280K+ MQLs for WeWork by scaling global SEO, CRO, and digital marketing over 3 years.

PointOne Holdings

Raised $41M equity for $101M deal; full-stack marketing drives capital, branding, and investor trust.

Urban Resource

Boosted leasing, brand, and brokerage growth for Urban Resource through SEO, video, and reputation strategy.

Lotus

Drove $10M+ condo sales in Miami with geo-targeted PPC, LATAM-focused funnels, and CRM automation.

Prodigy Network

Raised $85M for Prodigy Network via targeted digital campaigns, roadshows, and strategic investor outreach.

All results were verified and documented in our case study vault.

NEW CLIENTS

Why we only onboard a few new client each quarter

We believe the first 90 days set the tone for everything that follows. That is why we only onboard a small number of new clients each quarter. This gives us the space to dig deep, align on goals, and launch with the speed, focus and attention you deserve. By keeping our client roster selective, we can dedicate the attention and energy needed to make an immediate impact.

Our philosophy is simple: fewer clients, more focus, faster wins. When capacity fills, we pause new onboarding until the next cycle. This ensures that every client gets the full benefit of our process from day one.

Have questions?
Let’s talk.

If you’re a serious real estate company ready to invest in marketing that drives real transactions, let’s talk.

Book a 30-minute call with Santiago:

  • Explore your current needs, goals and marketing challenges
  • Determine if there’s a mutual fit for partnership
  • Get a complimentary marketing audit report and a 90-day action plan (yours to keep, whether you hire us or not)

No sales pitch, no generic presentation—just a strategic exploration to take your business to the next level.

Only 2 spots available this quarter

Discuss with RMP team